A marketing company wanted to add newly registered customer information to the appropriate campaign list in ActiveCampaign. This would help the company send designated marketing emails to targeted customers and drive demand generation and revenue.

With the help of our API, the company took customer information from their dispatching client list and added their information to the campaign list they wanted to use in a more seamless, efficient manner. The marketing company can create email campaign lists tailored to specific customers and focus their efforts on cutting out inefficient targeting.

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